Which Is Most Effective?

On most pages of my Web site I have links to a Web site that tells how to become a Christian. (You can see one here.) For a long time I've had these links pointing to this Four Spiritual Laws site. What I like about this site is its simplicity. It's light on graphics, so it loads quickly; it's clear and comes to the point. And besides, it is the online version of the pamphlet that led me to Christ, so I have a sentimental feeling about it.

But as I look around, I find other sites designed to let people know how to become a Christian, and some of these are beautifully done. I just noticed this one, Who Is I Am? And this one, Who is Jesus? These are beautifully designed, and I'm sure they do a lot of good, probably answering a lot of people's questions about Jesus and hopefully moving them toward accepting Christ. But on the other hand, they're a bit heavy on graphics and rather complex. If I was interested in how to become a Christian, it's not entirely clear from a glance how I might do that.

I wonder what you all think. Which of these types of online tract is most effective?